Enter the nascent AFL. They too were looking at their finances and The Legend Diego Maradona 1960 2020 Author Of The Hand Of God Signuature shirt television revenue. They went to ABC with the same deal. What that meant was that the NFL and AFL dominated television airwaves on Sunday afternoons. The extra money also meant that small market teams, like the Packers, had enough money to compete with the big market teams, like the Giants. Both leagues became more competitive as a result and could recruit better athletes.For football fans, it led to a unique experience – you could watch every game your team played, either by going to the stadium, or watching away games on television. You didn’t have to miss a snap. Trying doing that NOW with any other sports league on the planet.
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New football commissioner Pete Rozelle saw the potential of television to raise the The Legend Diego Maradona 1960 2020 Author Of The Hand Of God Signuature shirt the owners to pool their television rights rather than selling them individually. That hurt big market teams like the Giants, but they realized that many NFL teams in smaller markets could fold without the extra revenue. Teams like the Packers were over the moon and agreed readily. So, the NFL went to CBS and offered them the rights to all the NFL games. The only condition was that if a game wasn’t sold out in a local market, it couldn’t be broadcast there. Since NFL games were played Sunday afternoons, generally dead time for the network CBS readily agreed because it gave them a lot more programming in the fall.